Ainur Yesbolova - II.1.Introduction to Management Ainur Yesbolova - II.2.Management Theories Ainur Yesbolova - II.3.Functions of Management Ainur Yesbolova - II.4.Strategic Management Ainur Yesbolova - II.5.Organizational Culture and Structure Ainur Yesbolova - II.6.Human Resource Management Ainur Yesbolova - II.7.Leadership Styles Ainur Yesbolova - II.8.Team Building and Collaboration Ainur Yesbolova - II.9.Communication in Management Ainur Yesbolova - II.10.Decision-Making and Problem Solving Ainur Yesbolova - II.11.Change Management Ainur Yesbolova - II.12.Project Management Ainur Yesbolova - II.13.Ethics in Management Ainur Yesbolova - II.14.Global Management Issues Ainur Yesbolova - II.15.Current Trends in Management Ainur Yesbolova - 1.Introduction to Marketing Research Ainur Yesbolova - 2.Defining the marketing research problem and developing Ainur Yesbolova - 3.Research design Ainur Yesbolova - 4.Primary data collection and analysis Ainur Yesbolova - 5.Secondary data and the use of databases Ainur Yesbolova - 6.Qualitative research its nature and approaches Ainur Yesbolova - 7.Qualitative research focus group discussions Ainur Yesbolova - 8.Qualitative research depth interviewing and projective techniques Ainur Yesbolova - 9.Qualitative research data analysis Ainur Yesbolova - 10.Survey and quantitative observation techniques Ainur Yesbolova - 11.Questionnaire design Ainur Yesbolova - 12.Sampling design and procedure Ainur Yesbolova - 13.Report preparation and presentation Ainur Yesbolova - 14.International marketing research Ainur Yesbolova - 15.Business-to-business (b2b) marketing research
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